Columbia, Mo. — Campus Advantage has been awarded management of two student housing communities located near the University of Missouri in Columbia.
Properties include The Lyfe, a 450-bed community offering fully furnished two-, three- and four-bedroom units; and The Row, a duplex-style, 328-bed community. Shared amenities at The Lyfe include a clubhouse, 24-hour fitness center, game room, study lounge, sport courts, a swimming pool, barbecue grills and a 24-hour business center. Community amenities at The Row include a swimming pool, two-car garages and a resident-only shuttle with extended hours to campus and downtown.
Campus Advantage has partnered with Catalyst, an Austin-based agency specializing in integrated marketing for student and multifamily housing, to create new marketing strategies for the properties, including new websites, social and digital strategies and improved marketing materials.