Industry Voices

Forecast: 2017 Student Housing Technology Trends

The team at Campus Technologies routinely looks at global and national industry trends so it can predict what will become popular in the near future. What will phase out? What innovations will be coming down the pipeline in 2017?

Richard Biegel: EB-5 Construction Financing and Student Housing

By the numbers, $16.9 billion worth of foreign direct investment in the U.S. has been through the EB-5 program since 2008, according to Invest In the USA (IIUSA). Consider that this activity is generated by less than 1 percent of total legal U.S. immigration, all at no cost to U.S. taxpayers. China accounts for the majority of that investment. In 2014, China accounted for 84 percent of EB-5 activity, according to the DHS Yearbook of Immigration Statistics and State Department preliminary data.

Nikki Scheman: Protecting and Building Credit — How Student Housing Operators Can Help

If you're a college student, protecting and building your credit is probably one of the last things on your mind. You're too busy studying (hopefully), going to parties and making new friends to worry about your vital personal data being stolen or your credit score.

But, as a Detroit Free Press article points out, ID theft has emerged as a major problem for college students. In the face of this danger, the owners and operators of student housing communities can offer powerful assistance to their residents, whether it's through issuing reminders of simple steps renters can take to help shield their personal information or offering technological solutions that protect that data.

Sanders and Grosz: Community Connectivity — Great Connection Is More Than Bandwidth

Owners and developers who make decisions about the connectivity infrastructure and service for a community should care more about the results and outputs of their network, as opposed to the inputs that make it up.

When the subject of internet connectivity and telecom service arises in the student housing world, most discussion seems to center around bandwidth. That could logically lead to a belief that communities with the most bandwidth are providing the best service to owners and their residents.

Jamie Matusek: Marketing to Parents of Millennials

There has been a lot of information published on how to effectively market to millennials. Ultimately, millennials want to connect emotionally to a property and feel a sense of community, but what about the parents of millennials? While an incoming freshman may be attracted to the shiny amenities your property offers (lounge pool, anyone?), parents often have final decision-making power. We have found their inclusion in marketing campaigns — specifically those that target incoming freshman, transfer students and international students — to be most effective.

Natasha Little: Renters Insurance for Students — A Tale of Wrong Assumptions

It’s a familiar scene — parents dropping their children off to college at the campus dorm with the undergraduate excited about what campus life will bring and the parents concerned about what campus life will bring. Amongst the excitement and worry, many tend to push the concern of renter’s insurance to the wayside.

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