Spring finals have ended and students are leaving town, but leasing efforts should not lose traction. Adjusting your strategy slightly to shift focus more on digital efforts will ensure that you capture those remaining prospects and score last minute leases prior to move-in.
Snapchat speaks the language of Millennials. Use it to engage current and prospective young students.
Melissa DiGianfilippo Serendipit Consulting Crises are a fact of life when operating student properties. Facing bad situations quickly and with a strong, authentic voice requires a plan. Going dark on social media is not an option.
Melissa DiGianfilippo Partner and Vice President of Public Relations for Serendipit Consulting A careful, targeted plan that doesn’t always avoid negative news can be just the key.
Alexis Krisay Vice president of marketing, Serendipit Consulting Branding is all about managing perceptions.
